A Forever Kind of Brand: The Launch of Forever Kept

One of my favorite parts of branding is when the heart behind a business is just as meaningful as the visuals—and that couldn’t be more true for Forever Kept. This new luxury wedding and event content creation studio, founded by the incredibly talented @analisarenaephotography, is all about capturing fleeting moments and turning them into keepsakes.

From the very beginning, Analise had a clear vision: something romantic, nostalgic, and full of sentiment. A brand that feels like love letters and heirlooms—personal, thoughtful, and timeless.

We brought that vision to life with a soft, romantic palette featuring misty sage, dusty rose, pale periwinkle, delicate blush, and warm buttery yellow. A moment for this palette, please 👏🏼

To add a layer of whimsy and storytelling, I found a collection of hand-drawn doodles inspired by vintage wedding details—ribbon-tied hearts, champagne glasses, candles, bows, and floral motifs. Every illustration was chosen to feel like a piece of a memory, designed to bring warmth and charm to every brand touchpoint.

From embossed stationery and monogrammed logos to soft texture overlays, each element was crafted with intention. This is one of those rare brands that doesn’t just look beautiful—it feels beautiful.

Analise, I’m so proud of you. You’ve created something truly meaningful, and I know Forever Kept is going to be such a gift to the wedding world. Be sure to follow @foreverkeptsocial and watch as this dream unfolds. 💛


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